Quick Wear: Male supporting role, come to my arms quickly

Chapter 436 Ancient Business Manual 11

The rent of this yard is not cheap, it costs four taels of silver per month, with a minimum lease term of two months.

After signing the lease agreement, their capital was reduced by more than half, and there was nothing left after using it to purchase some raw materials and equipment for opening a store.

In order to get cash in as soon as possible to fill the funding gap, they set the opening date of the store two days after moving to Dugu Town.

The items for sale remained the same, but the price of each drink increased by one penny to make up for the rent.

There are all kinds of vendors coming and going in Dugu Town, and the people generally have a high purchasing power, so the price increase will not have any impact on their milk tea business.

But without the reputation and customers that we had accumulated before, everything needs to start all over again.

On the opening day of Xinyuan Beverage Shop, Chu Yuan set up two stalls at the door and held a free tasting event.

However, not everyone can participate in this tasting activity. You have to successfully find the second half of the poem from the bamboo cups based on the first half she provided, in order to get a small free cup of milk tea.

This move is mainly to attract students from the academy to patronize the store. According to Chu Yuan’s previous sales experience, students are still the main consumer group of the beverage shop in the early stage.

When a banner with large characters reading "Compose a poem and get a free milk tea sample" was hung, it easily attracted passers-by to stop and watch.

After all, this is the largest town within a hundred miles, and even ordinary passers-by have some knowledge. So before the students finished their classes, Chu Yuan had already successfully sold more than a dozen cups of milk tea.

There was one man dressed as a page boy in particular. After trying the drink, he thought it was delicious and bought six cups at once, saying he would take it back for the masters in the mansion to taste.

Fortunately, today is the first day of opening, and they specially prepared 200 cups of ingredients, otherwise there might not be enough to sell.

Chu Yuan was outside soliciting customers, while Chu's father and mother were in the store responsible for making drinks and collecting money.

Now that they have their own store, even Erniu and Hudan have been assigned tasks, taking over the job that originally belonged to Chu Yuan, adding condiments to the customers.

Hudan was responsible for adding pearls, and Erniu was responsible for adding red beans. In front of each of them was a porcelain jar filled with freshly cooked condiments.

If someone ordered the corresponding milk tea, they would scoop a spoonful of it into the bamboo cup handed over by Chu's mother.

In order to make them behave well in front of customers, Chu's mother specially made two new sets of clothes for each of them (actually it was because the clothes they usually wore were patched up and a bit embarrassing).

When these two smart little guys heard that they would have new clothes to wear, they happily accepted their new jobs and were now actively soliciting customers.

In the first few days after opening, many people came to their beverage shop with the intention of trying something new, so the store had a large flow of customers during these days. In just five days, they had earned the same revenue as the previous month.

However, this phenomenon obviously would not continue forever. After a week, except for some occasional large orders of more than ten cups, daily sales began to gradually stabilize.

This is a good thing. After a busy period of opening, Chu Yuan finally began to have the energy to consider the store’s future development plans.

The reason why the store is named Xinyuan Beverage Shop instead of Xinyuan Milk Tea Shop is because she will launch a variety of new products in the store in the future, just like the beverage shops in later generations, not limited to milk tea.

Before moving to Dugu Town, Chu Yuan specially ordered a large number of bamboo cups and printed the cartoon logo of "Xinyuan" on them with red-hot iron sheets to create a brand effect.

Now is the season of spring when flowers are blooming and everything is reviving. The area they are in is in the south, and it is the time when all kinds of seasonal fruits are in abundance.

Oranges, strawberries, mangoes, pears, lemons, etc. can all be bought at the market in Dugu Town. They are sold directly from the place of production and the prices are not expensive.

So Chu Yuan is preparing to stock a new batch of fruit tea in the store, and he is adjusting the taste in the kitchen in the backyard these days.

Chu's father was also busy contacting carpenters in the town to make tables, chairs and benches, trying to make full use of the space in the store and add a few seats for dine-in. After the arrangement was completed, Chu Yuan planned to sell some simple desserts in the store to increase the attendance.

Everything was developing step by step according to her plan. Ten days later, the first batch of five fruit teas would be launched.

The prices of several types of fruit tea vary. For example, the berry black tea, which has more expensive raw materials, costs 10 cents a cup, while the cheapest rock sugar and pear tea costs 8 cents a cup.

Chu Yuan released the news early on and also formulated a preferential policy of half price for the second cup.

On the day the new product was launched, the beverage shop was packed with people.

Since Chu Yuan placed the purchased fruits directly on the display stand, customers could clearly observe the freshness of the raw materials they used, so the new fruit tea was quickly accepted by the public.

"Boss, the second cup is half price, which means that after I buy a cup of berry black tea, I can use 4 cents to buy another cup of rock sugar and snow pear tea?"

Chu Yuan was making drinks while answering questions from customers: "Yes, the cheaper ones can be purchased at half price."

The production process of fruit tea is slightly more complicated than that of milk tea, so Chu Yuan was personally responsible for the production of the new product in the first few days after it was launched.

At the same time, she was also considering buying two maids, otherwise there would be more and more new products in the beverage shop in the future, and their family alone would definitely not be able to handle it.

These days, only servants who have signed a death contract can be taught the secret recipe with complete confidence, so Chu Yuan had no intention of hiring employees from the beginning, but instead planned to buy servants directly.

This beverage shop is just the beginning. In the future, there will be various shops opened by Chu Yuan in Dugu Town.

At that time, these servants will be sent as her assistants to manage the new shop, which is also part of her staff training plan.

Of course, the premise for the implementation of this series of plans is that she must ensure that her core management team is completely trustworthy. She doesn't want to work so hard only to make wedding clothes for others.

So in addition to signing a death contract, Chu Yuan has prepared other means to control these people. As long as they do not betray her, she promises to provide them with a bright future.

After getting his parents' consent, Chu Yuan came to the slave market in the west of the city early the next morning before the beverage shop opened.

Originally, Chu's father wanted to accompany her, but someone was needed at home to prepare the ingredients and a series of other preparations, so he was a bit busy. In addition, Chu Yuan persuaded him, so Chu's father handed this difficult task to her.