NFBE Chapter 342 Jiang Weimin is promoted again
Chapter 342 Jiang Weimin is promoted again
In 1986, Song Wenqing retired honorably.
With his solid academic foundation and outstanding working ability, Jiang Weimin has played an extremely crucial role in the development of Qingdao Publishing House.
Jiang Weimin has made an indispensable contribution to the growth of Qingdao Publishing House from its past scale to its current glory.
After discussion by the leadership team, it was determined that Jiang Weimin not only had outstanding professional skills, but also had a model of ideological awareness.
He is passionate about publishing and always takes it as his responsibility to promote the development of the industry. He has precise and unique insights into the quality control and market orientation of various cultural products.
In view of this, Jiang Weimin's appointment as President of Qingdao Publishing House is well-deserved and popular choice.
In the year that Jiang Weimin was promoted to president of Qingdao Publishing House, the comic book world had undergone earth-shaking changes.
Since the spring breeze of reform and opening up, competition in the entire industry has become increasingly fierce, and it has gradually fallen into the dilemma of internal circulation.
At the same time, the pursuit of large-scale paintings in the overseas art field has become increasingly intense, and this trend has profoundly influenced the direction of domestic artistic creation.
Many famous comic book artists have chosen to give up comic book creation.
Turn back to the more pure field of personal painting to pursue new heights of artistic creation.
During this period, some new generation painters, driven by economic interests, cooperated with small publishing houses and produced a large number of crudely made comic strips.
These works only seek to realize quick cash, completely disregarding artistic quality and industry reputation, which seriously hinders the healthy development of traditional comics.
In such a chaotic situation, the remaining painters turned their attention to the alliance centered on the Qingdao Comic Book Store.
At this point, the sales model of comic books was completely revolutionized, and the purchasing method that once relied on supply and marketing cooperatives and Xinhua Bookstores became history.
A large number of small publishing houses were unable to withstand the fierce competition in the market and went bankrupt due to their lack of core competitiveness and low quality of their works.
In contrast, Qingdao Publishing House, with its strict and complete review system, ensures the high quality of every published work from the source.
At the same time, the publishing house provides excellent welfare benefits for creators, attracting many outstanding talents to gather here.
In addition, the good sales channels it has built allow its works to be widely circulated in the market.
Driven by this series of advantageous factors, China's comic book industry has flourished and become increasingly outstanding under the leadership of Qingdao Publishing House.
Many comic books published by Qingdao Publishing House have achieved remarkable results worldwide.
Among them, "Dragon Ball", "Mecha Era", "Pokemon", "Honghuang", "Myth Three Kingdoms", "Chinese Paladin III" and other works are sold all over the world. The sales volume of Dragon Ball has topped the world comic book sales list for a consecutive year.
At this time, "Dragon Ball", "Mecha Era", "Pokémon", "Honghuang", "Myth Three Kingdoms", and two other works carefully created by other outstanding painters,
Like seven powerful water pumps, they continuously draw large amounts of foreign exchange from foreign markets every year, making outstanding contributions to the country's cultural trade surplus.
In the field of animation, Qingdao Publishing House has also achieved remarkable results.
The carefully crafted animations "The Monkey King" and "The Legend of Sword and Fairy 1" were released.
It caused a heated response at home and abroad, the ratings soared, and it was rebroadcast many times.
These two animations have not only achieved great success in cultural dissemination, but also earned huge foreign exchange income for the country.
At the same time, the sales of related toy peripheral products also increased significantly, forming a good industrial chain effect.
After years of continuous development and accumulation, the animation production department of Qingdao Publishing House has continued to grow and now has more than 600 professional talents.
The team has strong production capabilities and can start production of two animations at the same time.
With the tacit understanding and efficient process formed through years of running-in, an episode of high-quality animation can basically be produced in half a month.
At present, the animation production of "Dragon Ball" and "The Legend of Sword and Fairy III" is in full swing.
In addition, the animated film "Kung Fu Panda", jointly produced by Qingdao Publishing House and Shanghai Art Film Studio, has also been completed and successfully released.
The production technology of this animated film is more refined than that of "Dragon Ball" and "Legend of Sword and Fairy", and the picture quality and plot design have reached a very high level.
As soon as the film was released, it earned a box office of up to 200 million US dollars worldwide, a result that shocked the Shanghai Art Film Studio.
Although Qingdao Publishing House does not have the largest share of the box office revenue,
But the profits are still considerable, even comparable to the total income of Shanghai Art Film Studio in the past 10 years.
This successful cooperation has enabled Shanghai Fine Arts Film Studio and Qingdao Publishing House to establish a closer cooperative relationship, and the two parties have been deeply bound.
Currently, the two units have started the production project of the "Dragon" animated film, and are committed to creating another animated masterpiece.
In the current toy production field, the production focus of toy factories still tends to be on the manufacture of metal toys.
As for wooden toys, since the factory itself has not yet established a complete production system, it mainly adopts the model of purchasing from all over the country.
Because the "Mech Age" live-action animation project has been progressing in an orderly manner.
With their professionalism and efficient collaboration, the production team is able to produce basically two high-quality episodes every month.
After years of hard work, nearly 70 episodes have been successfully produced.
In the early stages of the project, considering the difficulty of developing overseas markets and the need for brand promotion, most of these dramas were sold abroad at extremely low prices, and some were even given away for free.
This strategy aims to allow more overseas audiences to access and understand the exciting content of "Mech Age".
It was not until last year, as "MechAge" had accumulated a certain popularity and reputation overseas, that it began to gradually implement a paid viewing model.
This early preparation strategy has achieved remarkable results and has directly led to a sales boom in mecha toys in overseas markets.
In order to meet the preferences and needs of different consumers, the toy factory has carefully developed various types of mecha toys with multiple functions such as movement, assembly, and transformation.
With continuous innovation and R&D investment, Qingdao Publishing House has now obtained nearly a thousand patents related to mecha toys.
Due to the popularity of steel toys, Qingdao toy factories need more and more steel.
In view of the huge amount of steel used by the toy industry in Qingdao and its important task of earning foreign exchange for the country,
After much consideration and preparation, it was finally decided to build a large steel plant and a series of supporting factories in Qingdao.
The completion of this steel plant has greatly ensured the steel supply needed for toy production in Qingdao.
It has effectively promoted the sustainable development of the local toy industry and ensured that all kinds of toy products can be stably supplied to the market.
In particular, it provides a solid raw material foundation for the production of metal toys.
Among many toy categories, wooden carved toys are deeply loved by consumers for their unique charm.
Compared with metal toys, wooden toys are made of natural materials and have a warm texture.
Since Qingdao Publishing House has only been involved in the research and development of related materials for more than a year, it has not yet achieved significant results.
The resin model materials that later became popular all over the world had not yet been developed at that time, so at this stage,
Wood carving has become a valuable alternative material in the toy making process.
Wooden toys have great flexibility in terms of design. They can be used to create a variety of majestic images or vividly show the wonderful moments when the characters are using their skills.
Moreover, the material properties of wood make the expressions of wooden toy characters clearer and more delicate, which can better convey the character's emotions and personality.
A wealthy man from the Middle East even found Qingdao Publishing House and ordered nearly 1 human-sized wooden toys of various shapes at a price of US$ each.
At that time in 1986, woodcarving master was one of the most sought-after professions in the country.
Qingdao Publishing House has a clear pricing and subsidy mechanism for wood carvings.
The price of a first-class wood carving work is 500 US dollars, and the delivery price to each cooperative unit is 400 yuan.
And the price will be adjusted accordingly according to the quality of the work. The worse the quality, the lower the price.
At the same time, in order to protect the vital interests of the carving workers, Qingdao Publishing House will also give each carving worker a subsidy of 20 yuan for each work.
The introduction of this subsidy policy is mainly to prevent individual cooperative units from intercepting all order fees and only paying a meager basic salary to the carving workers.
At the same time, it is also to increase the enthusiasm of the carving workers. Of course, these subsidies have been publicized in newspapers.
In the early stage of the policy implementation, there were indeed such bad cooperation units, but as time went on, some well-informed engraving workers gradually learned about the subsidy policy of Qingdao Publishing House.
Coupled with information exchange among peers and poaching by other units, this policy soon became widely known.
Nowadays, a master sculptor can earn about 100 yuan for completing a first-class work, including the subsidy from Qingdao Publishing House.
Based on the efficiency of completing a work in two days, the monthly income can reach 1500 yuan.
In 1986, the average monthly salary of ordinary people was only about 100 yuan.
In comparison, the income of the carvers is quite considerable and they live a very comfortable life.
The storytelling department of Qingdao Publishing House has also achieved remarkable results. In the whole country, about 80% of the storytelling recording work is undertaken by Qingdao Publishing House.
The booming storytelling business not only provided rich spiritual food for the vast number of storytelling enthusiasts, but also directly supported a tape factory.
Qingdao Publishing House has formed a mature and efficient operation system.
Many classic storytelling works were widely disseminated through tapes. In that era when entertainment options were relatively scarce,
It has become an indispensable part of the daily life of countless people.
Qingdao Garment Factory is now considered a world-renowned clothing company.
Since Jiang Weimin has a high voice in the industry and most of the clothes produced by the garment factory are exported, the control over product quality is extremely strict.
In terms of clothing display, the garment factory has formed a mature stage display team.
These professional models perfectly present the design concept and unique charm of the clothing through wonderful performance.
With its outstanding design and high-quality products, Qingdao clothing has become synonymous with high-end brands in Asia.
In recent years, with the continuous improvement of brand influence, Qingdao clothing has gradually opened up the market in Europe and the United States and gained a certain market share.
In the domestic market, Qingdao clothing is the leader and in an absolute leading position, and is a well-deserved high-end brand.
Appearing on CCTV Spring Festival Gala every year has become a powerful testimony to the brand's strength.
The reason why Qingdao Lingyun Clothing has been able to gain a firm foothold in the fiercely competitive clothing industry for a long time is due to its strong design team and historical clothing research team.
Qingdao Garment Factory holds a grand design competition across the country every year and actively invites outstanding designers to participate.
For designers who perform well in the competition, clothing factories will sincerely invite them to join the design department to inject fresh blood into the brand.
At the same time, outstanding design works in the competition will also be highlighted by clothing exhibitors at the Canton Fair, using the international platform of the Canton Fair to further enhance the brand's visibility and influence.
The costumes in the recently filmed TV series Dream of Red Mansions were carefully designed by the design department of Qingdao Garment Factory.
This project fully demonstrates the profound Chinese clothing history of Qingdao Garment Factory.
Its design team is able to accurately grasp the style characteristics and cultural connotations of ancient costumes, and create eye-catching clothing styles for film and television works.
Now the Qingdao Fashion Design Department has begun to accept film and television costume design and production business from major film studios.